Vincent Soo is a product designer, entrepreneur, and educator. Co-founder of VERMAZE a digital studio, a studio that help businesses design sustainable product by improving their product usability, retention and conversion.

A digital specialist with more than 10 years of experience in UX design and front-end development.

His journey start from being a multimedia designer in 2009, and was involved in developing games during flash is still a popular platform to developing interactive content

He have help startup like Kaodim to revamp their UI/UX from an MVP and since then the product have scale quickly and Kaodim ranked as one of the top 10 startups in Malaysia in 2018.

Before Kaodim, he worked in Mindvalley and helped them to build their sales page templates engine that being use internal marketers to launch their products quickly.

In late 2018, Vincent founded Vermaze Studio to apply what he learned from his many years of experience and help startups take their business to the next level through design thinking.